Sea Ray Boats To Reactivate Merritt Island Plant
By Space Coast Daily // February 9, 2015
WILL CREATE 100 jobs over next 12 months
ABOVE VIDEO: The Luxurious New Sea Ray L Class was launched at the Miami Boat Show with the presentation of the stunning L 650 Fly. True craftsmanship creating a yacht of style and substance seamlessly delivering true performance. A design which anticipates your needs without compromising comfort, and with the minutest attention to detail.
SEA RAY PLANS TO EXPAND PRODUCTION TO MEET DEMAND FOR THE COMPANY’S NEW L-CLASS YACHTS
KNOXVILLE, TENNESSEE — Due to the overwhelming market reception and solid retail demand for its new L-Class yachts, Sea Ray will increase production capacity by reactivating its Sykes Creek manufacturing facility on Merritt Island, Florida.
After years of being a major employer in Central Brevard, the company shut down their Merritt Island facility in the Spring of 2013, leaving 205 people out of work.
The expanded production will commence in the summer of 2015.
Hiring will begin immediately, and the company expects to create up to 100 new jobs over the next 12 months.
Founded in 1959, Sea Ray is the world’s leading manufacturer of superior quality pleasure boats.
Sea Ray is headquartered in Knoxville, Tenn., and operates as part of the Boat Group division of Brunswick Corporation.
With more than 40 models ranging from 19 to 65 feet, Sea Ray makes a boat for every lifestyle — each built with a unique commitment to quality, craftsmanship and excellence throughout.
“We’re very pleased with the great success of the new L-Class and look forward to adding jobs back to the Sykes Creek community,” said Sea Ray President Tim Schiek.
“We are more committed than ever to delivering industry leading products and ensuring that our customers have the most enjoyable boat ownership experience possible.”
The large flybridge of the L-Class serves not only as a place to pilot the vessel, but also as a social gathering spot for passengers — at anchor or while under way, said Ron Berman, vice president of product development and engineering for Brunswick, Sea Ray’s parent company.
ABOVE VIDEO: A look at the Flagship Sea Ray L650 Class of Yachts.
Sea Ray will build its L-Class yachts with a “higher grade of everything,” said Berman, such as quartz galley countertops, innovative drawer latches and high-end hardware and fabrics.
L-Class customers will have access to special services and equipment such as customer service phone lines, prioritized remote service, a sales concierge to optimize the buying procedure, captain training and a three-year bow-to-stern warranty that includes engines and components.
The L-Class is “not just about the boat,” Schiek said.
“It’s a new approach to the market that includes product along with a completely unique sale process and post-purchase experience.”
For more information about Sea Ray log on to www.SeaRay.com