Baby Otter Swim School Promotes Drowning Awareness Month

By  //  May 2, 2018

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PORT ST. LUCIE, FLORIDA — May is National Drowning Awareness Month, and Florida leads the country in drowning deaths in children under the age of four, but Baby Otter Swim School is saving lives. 

Mindy York, co-founder of Baby Otter Swim School stands by the side of a pool in Port St. Lucie alternately throwing two children, Macy and Michael, in the water. You can see their bodies turning toward the wall, followed by their slow and steady kicks as their hands reach toward it. York says her swim school’s mission and her own is a simple one.

“We are on a mission to make Florida a zero drowning state. Parents need to teach their children to swim. They teach them to walk, they teach them to talk, but they need to teach them how to swim.”

As far as York’s concerned, this often doesn’t happen until it’s too late. She has her own story of a close call. If you’d like to listen to the full story, please click on the clip above. For more information about water survival courses, swimming lessons and drowning prevention, visit

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Baby Otter utilizes their proprietary Turn, Kick Reach® systems developed by its founders and proven in Florida over the last 35 years to dramatically decrease the drowning statistics. We have the best trained staff in the industry who are as dedicated to our cause as we are.

Co-founder Marlene Bloom has a Bachelor’s Degree in Physical Education from Florida Atlantic University, and worked on her masters degree in administration at Nova Southeastern University. She lives in Florida and has two children and six grandchildren who have all learned The Turn, Kick, Reach Swimming Program!

York has worked with Turn, Kick, Reach for 26 years. She has training in business development and is an entrepreneur extraordinaire.

York became involved with the Turn, Kick, Reach technique after her child was found at the bottom of a pool. Fortunately, York knew CPR, and was able to revive her. Bloom had been urging York for months to sign her daughter up for lessons. York called Bloom immediately telling her what happened.  York’s daughter was in lessons practically, the next day.

“After experiencing what the TKR Program could do for my daughter’s safety and my peace of mind, I knew it was my mission to save lives by working with Marlene bringing the Turn, Kick, Reach program to the world. I now have two grandchildren who both learned the Turn, Kick, Reach method before they were a year old. They are both very confident swimmers who love being in the water.  The peace of mind I have is priceless.”