BUSINESS SPOTLIGHT: Earth Fare Grand Opening Set Wednesday On Murrell Road in Viera
By Space Coast Daily // January 4, 2019
authentic specialty natural and organic food grocery store and full-service supermarket
WATCH: Earth Fare is set to open Wednesday, Jan. 9 at 5410 Murrell Road in Viera. Earth Fare has been on a mission to bring healthy food to everyone for more than 40 years. At 26,000 square feet, the Viera Earth Fare will include a full-service Heirloom Juice Bar and Café, featuring custom-crafted juices, smoothies, and coffee.
Earth Fare made headlines last year when it challenged Americans to take control of their health through their food choices and Live Longer With Earth Fare.
BREVARD COUNTY • VIERA, FLORIDA – Viera residents will discover on January 9 what thousands of other Florida shoppers already know— the healthy offerings at Earth Fare can help you lead a longer, healthier, happier life.
Earth Fare, the authentic specialty natural and organic food grocery store and full-service supermarket, will celebrate the opening of its 11th Florida location in the Viera East Village Shopping Center on Murrell Road.
Earth Fare invites the community to join them for a Grand Opening celebration on Wednesday, January 9 just before 7 a.m. with a ribbon-cutting ceremony and a $3,000 check presentation to the Verdi Eco School, a not for profit, K-8, urban farm school that uses agriculture and sustainability to connect subjects across the entire curriculum.
The contribution will be used to rebuild and enhance the community garden infrastructure to support growth, education, and skills sharing for the local community. The ceremony will be followed by a fun-filled day for the whole family.
Customers can expect a mystery gift card giveaway valued at up to $1,000 to the first 500 shoppers in line, exciting contests and giveaways, free samples, product demonstrations, and more. With each new Healthy Rewards sign-up, shoppers will also receive a free reusable bag while supplies last.

Healthy Rewards grants shoppers’ access to the store’s best deals, so they can save each time they shop with Earth Fare. Sign-up or follow along on Facebook to learn more about opening week festivities and specials.
“At Earth Fare, we are passionate about helping our shoppers make the connection between Clean food and living longer healthier happier lives,” said Earth Fare president and CEO Frank Scorpiniti.
“We’re thrilled to become the newest member of the thriving Viera community and to continue to bring the Cleanest, healthiest options for years to come.”

Beyond groceries, the 27,000 square-foot store will also feature Earth Fare’s Heirloom Café and Juice Bar. The Heirloom Café will feature juices, smoothies, coffee drinks and custom blends.
Shoppers will also find a variety of Clean, natural choices in the deli and prepared foods section. Amenities include a salad bar, hot foods bar, pizza station, sandwich counter, and conveniently packaged meals-on-the-go. These delicious options can be enjoyed in the Café with free Wi-Fi, or taken home so shoppers can enjoy a hassle-free, homemade meal.
Earth Fare made headlines last year when it challenged Americans to take control of their health through their food choices and Live Longer With Earth Fare.
To further that commitment, in January, Earth Fare launched its healthy lifestyle magazine, The Clean Plate – a guide to eating Clean and living a healthier, longer life.
Page by page, The Clean Plate details why the Earth Fare difference matters by examining every category of the store, outlining Earth Fare’s approach to meat and seafood, pantry staples, prepared foods, bakery, specialty, wellness, and beauty.

Since 1975, Earth Fare has distinguished itself as a leader in the healthy foods industry by developing a unique Food Philosophy, ensuring that all products sold are free of a variety of unacceptable ingredients, found on Earth Fare’s Boot List.
In addition, Earth Fare offers more than 1,000 private brand food products sourced using only non-GMO ingredients, with more added to shelves each day.
Earth Fare is committed to providing healthy food to everyone, everywhere, which means offering the Cleanest, healthiest assortment at an incredible value. Daily Meal Deals mean that a family of four can enjoy a healthy meal together every day of the week for less than ten dollars.
The brand also boasts a line of value-priced, all-natural cleaning products, wellness supplements, and knowledgeable store staff to help provide solutions and suggestions for eating and living Clean.
Learn more about Earth Fare’s fresh approach to improving lives through a healthier lifestyle at www.earthfare.com


LIVE LONGER WITH EARTH FARE
In January 2017, the company launched the Live Longer With Earth Fare campaign after the National Center for Health Statistics revealed that life expectancy for Americans in 2015 declined for the first time in more than two decades.
According to Scorpiniti, the driving force behind Earth Fare’s steadfast commitment to making clean, healthy food accessible to all is a genuine desire to empower consumers to take back control of their health through their food choices.
CLICK HERE for more information about Earth Fare, coming Wednesday, Jan. 9 to 5410 Murrell Road in Viera.
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