Viera Ranked in Top 25 Master-Planned Communities in the Nation
By Nina G. Salvaggio // January 15, 2019
sixth best-selling community in the state of Florida
BREVARD COUNTY • VIERA, FLORIDA – The John Burns Real Estate Consulting, LLC and RCLCO Real Estate Advisors have released their list of the Top 50 Master-Planned Communities across the United States, and Viera, Florida has once again been ranked in the top 25 master-planned communities in the nation on both lists.
“Gregg Logan, author of the RCLCO study, said “Viera had a very strong year and is now the sixth best-selling community in the state of Florida. The community’s continuing success places it among the top 25 master-planned communities in the country.”
Both organizations base their top 50 rankings on high-performing master-planned communities and new home sales within the community.
Consultants provide feedback from industry contacts that support the research which goes into producing the prestigious annual rankings.
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“Viera’s ranking in the top 25 nationally is a key recognition of the great appeal of the community as a premier destination to both live and work,” said Todd J. Pokrywa, president of The Viera Company.
In 2017, several new housing developments opened in Viera, while 2018 was a big year for commercial, infrastructure, and rental development in Viera.
“Now that we have what we call a ‘critical mass’ we have enhanced and expanded our focus on developing many of the community amenities, commercial and retail spaces, and the improved infrastructure that Viera needs to continue our steady growth,” Pokrywa stated.
“These rankings are a great benchmark of where we are as a master-planned community and how we compete on a national level,” said Scott Miller, vice president sales and community management, The Viera Company.
“A top 25 ranking is the validation of our constant efforts to innovate and create a vibrant and desirable community.” Logan noted that “Viera increased sales by 4% over its performance in 2017, further elevating their status in our rankings.”
The master-planned community of Viera showcases over 100 miles of trails, numerous community and neighborhood parks including the robust Viera Regional Park and the currently under-construction Addison Village Amenity Center.
Pokrywa stated, “Located in the heart of Florida’s Space Coast with easy access to I-95 and situated between two international airports Viera’s accessibility for local businesses and residents alike makes it an enhanced location to many key destinations.”
Viera also encompasses other sought-after amenities such as retail shopping, a movie theater, A-rated schools, the Brevard Zoo, USSSA’s Space Coast Stadium Complex, the award-winning Duran Golf Club, quality medical services and multiple places of worship all within minutes of every home.
Lesley Deutch, principal, John Burns Real Estate Consulting remarked, “Viera is one of the few master plans where the developer is also the largest builder.
We credit Viera’s success with a varied product and price offering and a true sense of “community” incorporated into each neighborhood of the master plan.”
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