Success Happens With The Right Mindset: Meet The Founder of Indexsy, Jacky Chou
By Space Coast Daily // March 8, 2022
The year is 2022, and it is fair to say that the pandemic has not only accelerated the already rapid move to online shopping but also seems to be driving long-term changes in online sales, making E-commerce the new normal in the digital world.
According to recent polls, two-fifths of consumers (42%) plan to make more web-based purchases even after the pandemic, with nearly three-quarters planning to go digital during the most crowded and busiest time of the year: Christmas.
This means that enterprises that have worked tirelessly to build and improve their E-commerce will have to retain some momentum, in addition to a possibly bumper final quarter for online sales.
Moreover, putting things out there online is not necessarily enough to attract clients. Booming online sales do not happen quickly, yes, even during Christmas. When you are a business owner, you should not overlook the essentials when optimizing your E-commerce platform. Why so? Because it is not that easy to set up, and it will take time to generate actual cash.
You will also need to understand the ins and outs before you start. The most important thing is to do your homework and plan before you get into the dropshipping business. Otherwise, you will fail, whether you have enough money or not.
So, how do you improve your dropshipping chances of success? Jacky Chou has the answer.
How it all started with Jacky
Jacky is a successful entrepreneur who is the founder of Indexsy and Far & Away. When he was seeking a degree in electrical engineering, he thought it was not the perfect match. However, he was never afraid to take risks and see how things unfold.
Instead, he, together with partner Albert Liu, decided to go beyond the conventional wisdom and try something new. So, they launched a home decor shop as a case study, and this little experiment has taken Jacky’s career path to a whole new level.
He initially didn’t have a clear concept of making an online store profitable and growing it up back then. But, later, his rapid growth has catapulted him into the realm of E-commerce all-stars in just eight months. He made over $700,000 in sales and was on track to surpass $1 million in less than a year.
The product was well-received by their target market. It was both helpful and unique-looking, and it perfectly matched their fans’ aesthetic. It was the ideal formula for a successful dropshipping product.
Lessons learned from Jacky Chou to improve your dropshipping business.
1. Hold inventory in a 3PL (Third-party logistics) in either your primary market or elsewhere for greater quality control and faster shipment times.
2. As soon as you notice a solid ROAS (return on ad spend), you can source it into your warehouse right away. By so doing, you will have fewer issues with quality and shipping time difficulties.
3. Invest in product development and the creation of a brand/niche store. Your AOV will rise if you have many products that appeal to the same buyer.
4. Make sure to diversify your revenue streams.
5. Concentrate on keeping your consumers.
