7 Reasons YouTube Marketing is Better Than Instagram Marketing

By  //  May 5, 2022

We, humans, are driven towards visual appeal. That is also the reason why we process visual data better than any other form of data. Therefore having the ability to market and promote your content/brand/product on a visual platform is the most effective strategy to score high on promotion and marketing.

Even though multiple platforms offer users the topmost visual content to engage with the audience, yet there is nothing that can beat the effectiveness and reach of YouTube. Youtube has become a household name globally and has emerged as one of the most effective marketing and promotion platforms.

Youtube is statistically the second most popular website globally after Google; it allows users to post high-quality video content of various durations to send their message across and market their content/brand/product successfully. Over 1.5 billion hours of visual content is consumed every day by users on YouTube.

So, if you wish to make the most of visual marketing and promotion, develop a strong presence on YouTube. However, if you wish to gain momentum before starting any marketing or promotion strategy, you can buy youtube subscribers and buy Youtube followers through third-party apps and platforms. 

1. Audience reach and accessibility: 

As mentioned above, Youtube is statistically the second most popular website worldwide after Google. It allows users to post high-quality video content of various durations to send their message across and market their content/brand/product successfully.

Over 1.5 billion hours of visual content is consumed every day by users on YouTube. This kind of reach is not available on any social media platform. People across the globe watched YouTube, and through YouTube marketing, you get the ability to reach a very wide audience base and reach potential customers across borders.

However, suppose you wish to gain momentum before implementing any marketing or promotion strategy on YouTube. In that case, you can buy youtube subscribers and buy Youtube followers through third-party apps and platforms. 

2. Google results:

 If you have ever searched anything on the search engine Google, you must have observed that the first results you see on it are the video results from YouTube. This is a great advantage with YouTube. By making your presence on YouTube, you can gain from the fact that your video will have visibility even on Google search even if the customer or user is not searching on YouTube.

Therefore by being on YouTube, you have the luxury of getting visibility through a simple Google search, which is not possible with any other platform. However, suppose you wish to gain momentum before implementing any marketing or promotion strategy on YouTube. In that case, you can buy YouTube subscribers and buy Youtube followers through third-party apps and platforms.

3. More tools to assist:

Youtube has been around for quite some time now and has been used by creators, artists, and businesses to market and promote their content and products.

This reach of YouTube has led to many other platforms offering tools and services to enhance the quality of your videos before posting them on Youtube or gain engagement, subscribers, and views on the platform. These third-party platforms also offer services for other social media platforms, but nothing compares to the various tools and services available for YouTube.  

4. Luxury to opt for the various duration of videos:

If you have come across the variety of content that YouTube offers, you must have seen that the videos range anywhere between 1-15 seconds to hours together. This luxury is not available on any other social media platform. On YouTube, you can offer trailers and teasers of your content/brand/product but also a detailed video of its features, user guide, how-to’s, etc. this way; you can post a wide variety of content to cater to different audience groups and make your promotions and marketing more effective and successful.

5. The platform itself is a search engine:

In addition to broad reach and engagement, YouTube marketing offers you another advantage over any other platform, as its search bar helps users and potential buyers find your videos. YouTube is effectively a search engine, and as a search engine, the platform helps users find the right content by offering suggestions based on their search history and behavior. In fact, as per a recent news piece, 70 percent of the time, users on the platform watch content that is suggested by the recommendation made by the platform.

This means YouTube is consistently working on your behalf of users in a way that no social media platform does. If suppose a user is watching a video on how to fix a light bulb, and you sell light fittings and supplies, your marketing video may be recommended to that user.

6. Help with SEO: 

According to experts, videos are a great way to improve search engine optimization (SEO) rankings. You can optimize your video content for search by using certain keywords and including a video transcript to the video content. Also, as videos are more likely to be shared, using video can enhance the number of backlinks, which can further improve SEO.

7. Ease of sharing: 

Even though YouTube is a great marketing and promotion platform, yet it is always better to share your content on multiple platforms to get as many views and engagement as possible. However, not many platforms offer such ability. Youtube, in contrast to the other platforms, is a platform that allows users to share video links on different platforms and allows users to watch videos on it even though they are not signed in on the platform. 

We hope that this post will offer you some insights into YouTube marketing and help you make the most out of it.