BUSINESS SPOTLIGHT: Viera Ranked Among Top Master-Planned Communities in America
By Space Coast Daily // January 11, 2023
Viera is known for its idyllic setting with a host of growing amenities
BREVARD COUNTY • VIERA, FLORIDA – John Burns Real Estate Consulting Advisors and RCLCO released their list of the Top 50 Top-Selling Master-Planned Communities across the U.S., and Viera was ranked No. 8 overall.
The rankings for high-performing MPCs are based on new home sales within those communities. Consultants provide feedback from industry contacts that support the research, which goes into producing the prestigious annual rankings.
“A Top 10 Best-Selling Master-Planned Community ranking and continued strong and steady sales, year over year, is evidence of the strength and resilience of Viera compared to many peers across the country that have encountered double-digit percentage declines in sales during 2022 versus 2021,” said Todd J. Pokrywa, President of The Viera Company.
“Viera continues to demonstrate that its highly sought-after location is more insulated to the real estate headwinds experienced nationally.”
Viera is centrally coastal and conveniently master-planned in the heart of the booming Space Coast market and benefits from sustained employment growth in the commercial space, high-tech and defense contracting industries, and in-migration from other states as well as A-rated schools, an active outdoor lifestyle, and proximity to 72-miles of Atlantic Ocean beaches.
“I am proud of the dedicated team at The Viera Company and the many external stakeholders whose value-creation efforts have led to this accomplishment,” said Pokrywa.
The Viera Company’s Senior Vice President of Sales and Community Development, Scott Miller, has long dreamed that this day would arrive and said, “Reaching a Top 10 MPC ranking has been a long-term goal for Viera.
“The collective effort it took to achieve it is a great testimony to our colleagues, our approved builders, and the commercial customers who have invested in and fostered a vision established over 30 years ago,” said Miller.
Zachary Nyberg, Senior Manager at John Burns Real Estate Consulting, said Viera is known for its idyllic setting with a host of growing amenities, including trails, parks, fitness facilities, and a town center.
“Viera is a popular choice for all generations due to its well-regarded schools, proximity to jobs, wide range of home offerings, and strong sense of community,” said Nyberg.
Karl Pischke, Vice President of RCLCO Real Estate Consultants, said the top-selling community of Florida’s Space Coast, Viera, became the 10th best-selling master-planned community in the country in 2022.
“Viera’s first appearance within the Top 10 ranks builds on years of increasingly impressive performances, including a 13th place finish in 2021,” said Pischke.
RCLCO’s Top-Selling Master-Planned Communities Report is a publication released by RCLCO Real Estate Consultants twice each year to track the top-performing communities in the country and to identify development best practices from the MPCs that have pioneered their way into the top ranks.
“Viera is a strong example of the success that a development can achieve when community and thoughtful place-making are the primary focuses – both of which The Viera Company has consistently prioritized,” said Pischke.
The Viera Company, a wholly-owned subsidiary of A. Duda & Sons, Inc. manages the commercial and residential development of DUDA’s non-agricultural property and is the developer of the master–planned community of Viera in Brevard County.
The company’s integrated real estate operations include Viera Builders, Viera Commercial Properties, Duran Golf Club, and Addison Village Club. The mission of The Viera Company is to create vibrant, livable communities that are built with faith, integrity, and thoughtful stewardship of the land.
For more information, visit Viera.com.