7 Core Components of a Business Plan

By  //  November 4, 2023

“You will miss the 100% shot you don’t take,” said Micheal Scott—the initial business plan of every business plan required to succeed the company. 

A business plan is the core foundation of the business, which informs how the production line, marketing team, and revenue model should align to ensure the company puts the plan first.

For this, you need leaders like Micheal Scott, a mixture of Mr. Miyagi and Yoda, to ensure that employees follow the business plan and succeed. After all, the plan’s main aim is to provide the business with a smooth course of manufacturing, selling, and gaining revenue from the product.

Therefore, in the present article, we will discuss a business plan to help newbies enter Wall Street and build a great business model to inspire and motivate others — thus, here are some core components of a business plan.

Core Components Of A Business Plan 

There are some core components of a business plan, which are 15-20 page documents that talk about the vision and mission of the company and the way it looks to achieve its goals. It is more like a comprehensive guide that allows external people to understand business dynamics.

Therefore, here are a few of the core components of a business plan that you should look to add to your document –

Executive Summary 

It is similar to what you write in a research paper, which showcases the direction of the business. It depicts things like –

  • What are the goals of the company?
  • What does it look to achieve?
  • Mission statements
  • Information about leadership, employees, and operations

In other words, it showcases the direction the business is set to achieve and achieve in the financial statements. Therefore, before you look to pen down the business plan, they should give the reader a preview before they set to read more in the plan document.

Company Description

One of the important parts of a modern business plan is that you need to mention the description of the business. It should note whether the company is an LLC, sole proprietorship, partnership, or corporation, which will showcase the company’s name, business structure, and an overview of the target market.

Further, in the description, you should mention the history and evolution of the company, which will say how it has evolved over the years, leading it to what it is today.

The company’s description is key to letting people know what it is about and how it looks to fare in the Wall Street world.

Products And Services

As the title suggests, another thing that you need to add to the core components of a business plan is products and services. The products and services are important to inform clients and customers as they describe what the company manufactures and sells.

It should also include –

  • Pricing
  • Product lifespan
  • Benefits
  • Similar products
  • Competitors

This is to show its customers about product differentiation, which is required to inform, especially the USP of the product. Further, it discusses the planned edge against the market competition.

Also, there are other concepts like –

  • Production and manufacturing process
  • Research and development
  • Company patents
  • Proprietary technology

It will showcase how the company is looking to invest in R&D and produce new and better products, increasing people’s living standards – thus offering better value for money.

Market Analysis 

In the next part, you must add the market analysis, showing the whereabouts of the market, especially the movement of your target market and how it has different competitors and products in the same niche. Also, you should detail the strength of the company and showcase why the company fits inside the industry, which further allows customers to build a connection with the company.

Further, you should be aware of people of the market share, especially with the sales made by the company and how it has acquired certain claims in the market.

Marketing Strategy 

In the next part, you should add the marketing strategy, informing people about how the company looks to attain and retain customers, as it is one of the components of the business plan. You should add distribution and advertising channels crucial to maintaining customer transparency.

Further, it would be best to inform people about the types of media used for strategies and campaigns, which are crucial to telling people how it looks to expand and grow the company in the state and beyond.

Therefore, if you want to learn more about business plans and how to write one to release it to audiences to read and critique, then you should visit the website of GlobalBusinessDiary, to expand your knowledge.


It is the most critical part of the core components of a business plan, as the businesses need to state how they look to invest in detailed staffing, development, manufacturing, and marketing costs, which are required to develop the business.

Therefore, you should inform people how you look to build and develop your business and supply chain, which are critical parts of the development of the business. Also, business planning details are key for developing the business plan.


In the last part, you add the company’s financial statements, especially with the revenue earned. Further, the information should include the sales forecast, financial statements, balance sheets, and other documents related to the finances.

You can also add the targets you set to achieve or acquire in the coming financial year or your projections for the next few years, indicating where the business is headed.

This will put a good image towards investors and transparency on the business operations commenced by the company. Lastly, remember to add the list of potential investors, stating where the company is getting its financial backing.

The Bottom Line 

The business plan is critical to tell the greater audience of the whereabouts of the business, especially if you are looking to establish yourself as one of the elites in the global business world. Further, it is one of the things that showcases the transparency in which a business behaves in the market and also with its customers.