Health First Insurance Signs 1,400 New Individual Members

By  //  February 11, 2014

average age of members have increased

BREVARD COUNTY, FLORIDA – Health First Insurance has welcomeed more than 1,400 new Individual members from Brevard and Indian River Counties in 2014.

More than 900 of the new members came in through the federally-facilitated Health Insurance Marketplace via HealthCare.gov.

Ed-Griese-180
Ed Griese

“A notable shift in this new enrollment is that the average age of our individual members has increased from 37 in 2013 to 48 in 2014,” said Health First Health Plans President & CEO Ed Griese.

“For many over the age of 50, rates have decreased within the Affordable Care Act (ACA), making it more attractive. We expected the average age to be increase by approximately ten years and we are definitely seeing this dynamic play out in the Space Coast market.”

“As an integrated delivery network, Health First is positioned to serve the local community with a unique approach,” said Ed Griese. “With an expanded access to gym memberships and the full network of providers included with all plans, individuals and families applying on the Marketplace have a comprehensive solution with Health First Individual.”

Many experts have recently pointed out that early retirees could see the biggest changes with the implementation of the ACA. That’s because in the new individual market, insurers are utilizing a community rating approach without regard to people’s health status and gender when setting premium rates.

“As an integrated delivery network, Health First is positioned to serve the local community with a unique approach,” said Griese.

“With an expanded access to gym memberships and the full network of providers included with all plans, individuals and families applying on the Marketplace have a comprehensive solution with Health First Individual.”

MARKETPLACE ENROLLMENT STATS & FACTS

  72% of the new 2014 enrollment came from the Marketplace
  61% of those applying on the Marketplace received some level of premium subsidy
  72% of the Marketplace enrollment selected a Silver plan
  60% of the Marketplace enrollment was between 51-64 years of age
  17% of the enrollment was under the age of 30

To learn more about Health First Individual plans on and off of the Marketplace, visit HealthFirstIndividual.org or call 877-904-4914.