The Space Coast Daily Team

Tom Palermo – President & Publisher

A resident of Brevard County, Florida for the past 34 years, Palermo has more than 37 years experience in the media business as a publisher, editor and industry consultant.  During his career in both corporate and small business entrepreneurial environments, he has founded dozens of local, state, regional and national print and digital publications.

Palermo has written thousands of articles and columns for daily and weekly newspapers, magazines, trade publications and websites – and hosted a weekly radio talk show for seven years. In 2005, Palermo founded Maverick Multimedia, Inc., which specializes in media-specific IT development, niche multimedia publishing and devising comprehensive strategic business and marketing plans.

Palermo is also co-founder of Brevard Production Inc., an organization that owns and produces some of the most significant and compelling annual special events in the region including the Central Humanitarian Awards, the Space Coast Sports Hall of Fame, the Space Coast State Fair, Cocoa Beach Spring Training, the Port Canaveral Seafood & Music Festival, the Space Coast Oktoberfest, Space Coast Home Shows, Space Coast Health Fair and many more.

The founder and president of the Space Coast Publishers Guild, Palermo works diligently on behalf of his industry in regard to innovation, and in upholding the highest standards of integrity.

Dr. Jim Palermo – Partner & Editor-In-Chief

Dr. Palermo, a 36-year resident of Brevard County, touched the lives of countless people during his 22-year practice of general, vascular and non-cardiac thoracic surgery.

In 2002 he transitioned from clinical practice, in which his impact was on an individual patient level, and accepted a position as full-time chief medical officer and vice president of quality management of Health First. Dr. Palermo made this career transformation based on his conviction that he could personally have a greater impact on improving the quality of healthcare on the Space Coast by more globally addressing quality and patient safety issues as a physician healthcare executive. During his 10 years at Health First, he was instrumental in establishing the patient-centered, patient- safe quality healthcare and service for which Health First is known throughout the Central Florida area.

An accomplished author and sought-after expert in the healthcare industry, Dr. Palermo is an independent consultant focused on healthcare quality and safety, and physician leadership development. He also serves on the board of directors of Florida Medical Quality Assurance Inc., a nationally recognized federal, state and private healthcare contractor dedicated to improving and ensuring the quality and safety of patient care across multiple states.

Dr. Palermo is a graduate of Washington University in St. Louis, the University of Missouri School of Medicine, did his surgical residency in the U.S. Army at William Beaumont Army Medical Center, is a Fellow of the American College of Surgery, and also attained a Masters of Science Degree in healthcare management in 2004 at the University of Texas at Dallas.

Dr. Palermo’s wife Kerry, a registered nurse to whom he’s been married 35 years, partners with him to run the Banyan Tree Ranch in Merritt Island, where they breed, raise and show American Quarter Horses and Labrador Retrievers.

His son, Joe, a well recognized local outdoorsman and Captain-owner of one of the most successful off-shore fishing charter businesses at Port Canaveral for the past 10 years, has a bachelors degree in business, and a masters degree in healthcare administration from UCF, and is a sales executive for an Orlando based healthcare device company that services all of Central Florida.

Dr. Palermo’s daughter, Michelle, was a varsity cheerleader at Merritt Island High School and state champion competitor in High School Rodeo, before attending and graduating with a BS in communications from the University of Georgia. She’s following in her father’s footsteps in the healthcare delivery field and attained her masters degree as a physician assistant from NOVA Southeast in Jacksonville and has worked in the emergency departments of Holmes Regional Medical Center and Palm Bay Hospital for three years.

Giles Malone —  Partner & Vice President

Giles Malone

As one of the most prolific media, entertainment, and sports industry professionals on the Space Coast, Malone has left an indelible mark on Central Florida during his 33-year career.

As co-founder and partner of Maverick Multimedia Inc., Malone has worked with Tom and Jim Palermo to create and develop high-quality publications like Space Coast Daily magazine and

Malone has helped Brevard County become a national leader in youth sports and was inducted into the United Soccer Leagues Hall of Fame in 2002, being recognized as one of the main builders of the game in the region.

As a founding member of the Space Coast Sports Commission in 1987, Malone has been instrumental in building the Space Coast as a premier destination for youth and amateur sports events, which have had a profound effect on the business of sports tourism on the Space Coast. For more than 28 years, thousands of teams have participated in sports events created and produced by Malone’s sports management team, creating millions of dollars for the local tourism economy.

Malone is co-founder of Brevard Production Inc., an organization that owns and produces some of the most significant annual special events in Central Florida, including the Central Florida Humanitarian Awards, the Space Coast State Fair, Cocoa Beach Spring Training, Space Coast Seafood & Music Festival, The Space Coast Sports Hall Of Fame, The Space Coast Public Service Awards  Hall of Fame and many more.

While volunteering for numerous organizations within his community for 30 years, Malone has served as Chairman of the Space Coast Tourism Development Council, President of the Space Coast Sports Commission, Board Member of the Brevard County Environmentally Endangered Lands Committee, Board Member of the Beaches and Shores Beach Preservation Society, Board Member of the Board of Trustees of the Florida Tech Business School, Chairman of the Space Coast State Fair, Founding member of the Space Coast Sports Hall Of Fame, Board Member of the Big Brothers & Big Sisters of Central Florida and as a volunteer soccer coach at Florida Tech.

Malone earned a B.A in Finance from The University of Louisiana (1984) and an M.B.A from Florida Tech (1986). Giles and his wife Alison have been married since 1988 and have four children – Megan, Victoria, Michael and Grace.

Joshua Adams – Partner & Technology Director 

Joshua-AdamsJoshua Adams, the Head Honcho at Rock Paper Simple, lives and breathes entrepreneurship, branding, and marketing. Joshua started programming at 11 years old and began his freelance web career at 14. His entrepreneurial spirit and years of experience have led him to become an expert in the fields of web development, digital marketing, and branding. Joshua founded Rock Paper Simple in 2013 with the vision of empowering businesses who are awesome at what they do by developing their brand and digital presence. The company has provided industry-leading services to companies such as Health First, Satcom Direct, Long Doggers, Space Coast Daily, Craig Technologies, Adventure HQ and Sorensen Moving and Storage.

Awards & recognition include being a finalist of LEAD Brevard’s “4 under 40” award (2016 and 2017), semifinalist for Bright House Networks Regional Business Awards (2016), the Business Acceleration Award (2017) and the Cocoa Beach Chamber of Commerce Business of the Year award (2011). He is the board chair of the Founders Forum, an organization dedicated to the success of entrepreneurs in Brevard County, as well as the vice-chair of the board of the Space Coast Early Intervention Center. Joshua has been a guest speaker for marketing and entrepreneurship events at the University of Central Florida, Eastern Florida State College, and the Florida Institute of Technology.

Personally, he is never satisfied with the status quo and is always working hard to find the simplest, but most effective ways to create results for his clients and ventures. You will frequently hear him say “Ever Forward!”, as he believes the best option is always, always to move forward. He lives to empower talented people and dedicates his work in every endeavor to the glory of God.

“Consider a mistake not as a roadblock, but as one more confirming road sign pointing you in the direction of success!”

Zach Clark – Managing Editor 

Zach Clark brings an extensive background in all areas of digital media as he leads the Space Coast Daily news and information team. Clark has expert knowledge of social media; video production, in both front and back of the camera; radio broadcasting; and television production.

Clark, a native of Omaha, Nebraska, graduated from the University of Nebraska-Lincoln where he earned his bachelor’s degree in Broadcast Journalism. He directed various broadcast productions, and had his own sports talk show in Lincoln, Nebraska on 90.3 KRNU where he managed, wrote, produced and hosted, “The Zach Clark Show.”

In addition to his dedication to breaking news, social media and video production, Clark has a passion for all sports and is a die-hard Nebraska Cornhuskers’ fan and proud alum.

Gina Liberto – Fashion & Beauty Editor; Marketing Consultant

Space Coast Daily Fashion and Beauty Editor Gina Liberto has spent years helping women from all walks of life look good and feel great about themselves. She believes in helping ladies discover and develop their beauty on the inside and out and feels both are the foundation for building and staying confident in one’s self and succeeding with the struggles of everyday modern life as a wife, parent and businesswoman.

A graduate of the University of Maryland and originally from Baltimore, Maryland, Gina is the oldest of two siblings. After living and working in the Washington DC area after graduating college, she relocated to Melbourne, Florida in 1995 to be closer to her parents.

Having worked in advertising and the media in Brevard County for several years, Gina was lured to the family’s furniture business where she stayed for five years. After giving birth to two beautiful daughters and becoming a single mom, she needed to spend more time at home, and in 2003, started a direct sales business with Premier Designs High Fashion Jewelry.

Over the years, the business has grown and expanded into styling, training and consulting on everything from helping women find the right piece of jewelry, to building a wardrobe for a new look.

Gina married Alan Zlotorzynski in 2009 and is now the proud mom of three girls – Isabella, Sarah and Lauren – and a boy, Marco. She enjoys spending time with friends and family, as well as training and speaking on fashion and style.

She has a unique perspective on style and its relationship to the everyday woman. These days, as her Premier business continues to grow and as the Fashion and Beauty Editor of Space Coast Daily, Gina helps women on Florida’s Space Coast develop their personal style while balancing their busy lives.

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