How the Online Gambling Market will Benefit from Rapid Technological Advancement

By  //  January 29, 2021

Thanks to innovative technology solutions, online gambling is changing constantly. This is especially true in the United States where consumers are continually searching for the ‘next big thing’.

Online gambling and sports betting is a multi-billion-dollar business in the United States and Canada, with both US casino sites and Canadian casino sites enriching the online casino experience for their users, in order to hold their attention and encourage customer loyalty.  So, how is the online gambling market benefitting from rapid technological advancement? And how will this enhance your online casino experience? Here’s everything you need to know:

Casinos Offering Live Dealers

In order to replicate the excitement of a land-based casino experience, many online casinos are now able to offer a real-time live dealer experience. These games more realistically represent a true land-based casino inspired experience, and some online casinos have even invested in technology that enables the players and dealers to safely communicate with each other in real-time, injecting a social, community element to the online gambling arena. Substantial sums have been invested in creating the enhanced user experience that comes with live dealer technology, and it has been incredibly well-received by the online gambling community.

The Development of Virtual Reality Casinos

Virtual Reality and Augmented Reality technology have really taken off in the online gaming arena, and it is often said that where online gaming goes, online gambling will follow. VR casino games will enhance the user experience by making the games available seem much more realistic. In fact, the innovative technology involved in this kind of experience could encourage even the most loyal brick-and-mortar casino fans to reconsider their preferences.

Meanwhile, augmented reality gaming represents betting features delivered with 3D graphics, meaning that whilst you see high graphic gaming elements, you are seeing these in conjunction with your real-life environment. (a good example of this is the popular mobile augmented reality game, Pokémon Go). Augmented reality casinos are particularly appealing because they can be enjoyed via your mobile phone, meaning that you can enjoy these wherever you are, and whenever suits you.

Innovations in Cashless Payments

Gone are the days where the only way to pay for your online gambling entertainment was to input the long line of numbers from your credit card into a formal payment page. Instead, cashless payment technologies have been enhanced considerably in recent years, with the payment gateway enabling a wide array of different payment options. The most significant of these are the number of online gambling websites that are now allowing .

Bitcoin is one of the most popular global cryptocurrencies, and with the number of its users increasing considerably, there are even online casinos that now offer payment solely by cryptocurrency, enabling gamblers to place their bets anonymously and in total confidence that their payment will be handled securely. What’s more, some online casinos offer discounts or cashback offers to customers that are using cryptocurrency as their payment options which serves as a further incentive to pay in this innovative way.

Technologies Role in Safeguarding

Moving away from gameplay, technological developments also have a role to play in safeguarding gamers using online casinos. Anti-money laundering technologies will protect the consumer from any kind of fraud that is commonly aimed at online gambling, such as fake phishing websites or fake offers.

Security tools such as gamble aware technology, budgeting, and maintaining cash limits are also designed to protect consumers them overspending, will enable them to maintain their account history, and also allow them to protect their account ID. These new technologies should enable online casino users to feel happier and more confident in the safety of their accounts.