Florida’s Most Popular Apps in 2023

By  //  October 26, 2023

The vast majority of American citizens own mobile devices, with statistics showing that as much as 98% of 30 to 49-year-olds own one. Approximately 96% of 18- to 29-year-olds and 94% of 50- to 64-year-olds also own smartphones.

The versatility of smartphones means that US consumers are able to carry a phone, entertainment system, camera, and more in one state-of-the-art device. The apps people choose to download will dictate the capabilities and access to services that users will have, making it an extremely lucrative industry.

Even free apps can generate significant sums of revenue through advertising and affiliate programs.

The popularity of apps varies based on geographic location, and much like tastes differ between countries, neighboring states can also have vastly different app trends. With so many people using smartphones in Florida every day, we explored the apps that are most popular in the Sunshine State.


There are many lifestyle apps on the market that are perfect for people who want to improve their diet or fitness. These can be used alongside tracking devices or independently as a way for users to count calories, plan workouts, and track progress. Florida’s most popular lifestyle app is BetterMe, a full-cover health app that allows users to plan and download workouts as well as track and plan meals. The app has been downloaded over 100 million times across 190 countries.

Meal plans and workout programs provide users with tailored plans based on their goals to help with weight loss and fitness journeys.

Sports & gambling

The US is famous for having some of the most passionate sports fans in the world, and the situation is no different in Florida. As such, betting apps are particularly popular among sports fans, yet Florida’s online sports betting market has had a number of ups and downs recently. While casino apps that pay real money have launched in 6 states and are available offshore across the US, sports betting apps are much more widely available, yet still not in Florida.

Though sports fans need to wait for the state-regulated betting apps, they can still take part in fantasy football competitions along with football fans in other states. There are over 29 million players across the country, making fantasy football by far the most popular fantasy sport.

Fantasy football allows armchair fans to put their opinions to the test and compete against family, friends, and other players by drafting players and making trades based on performances, fixtures, and injuries. These platforms also offer a range of other sports for players to enjoy, including NHL, NBA, MLB, golf, soccer, and more, which is a great way to test your skills while waiting for sportsbooks to open up in Florida again.


Smartphones are used for a great many daily activities, and entertainment is one of them. Users can listen to music or podcasts, or download their favorite TV shows or movies for commuting or passing time.

Mobile devices can also be used to enhance physical experiences and create interactive environments at museums, exhibitions, and other attractions. One of these is the world’s most popular vacation resort, Walt Disney World in Florida, which attracts over 50 million visitors every year. It comes as no surprise that many people in Florida use the My Disney Experience App, then. 

This app makes it easy for park guests to create an itinerary for their trip and track waiting times for different rides, and is popular with both resident fans of the park and visitors from all over. Users can also upload tickets, explore online maps, check show times, and enjoy a contactless dining experience. Guests that invest in a PhotoPass can also enjoy free downloads and hotel guests benefit from a streamlined check-in and check-out experience.


Mobile technology has changed the way we do many things, and one of the most significant changes has been in how we meet people. Around 30% of Americans have used dating apps and many see it as a simple and safe way to meet people they are attracted to and who share similar interests. Florida’s most popular dating app at present is Huggle.

Many dating apps like Tinder are focused on looks and allow people to skip through potential candidates to find someone they like the look of. Huggle focuses more on locations that users frequent and its initial intention was a more social and friendship-based model.

Users are able to state whether they are looking for romance or friendship and matches are based on the shops, attractions, bars, and other venues that people visit.


Floridians have a wealth of local and global apps to choose from and some of the most popular include YouTube, Facebook, Instagram, TikTok, and X. Social media platforms are one of the top ways for people to communicate thanks to the development of mobile technology.

While these apps have huge popularity throughout the US, the most popular app in Florida is WhatsApp. It’s a relatively straightforward app that allows people to chat one-on-one, create groups, or call contacts. The free app is a great way to keep in contact with friends, family, and colleagues and its simplicity ensures it remains a favorite with people of all ages.


The popularity of different apps will always fluctuate throughout different US states. Apps like Disney’s My Disney Experience will always have greater popularity in Florida because that is where the park is located.

Due to changing laws, betting apps are likely to spike in popularity as they are introduced to the market, and this may have a knock-on effect on other sports apps that provide up-to-date information that will help gamblers.

Social media sites continue to dominate most app charts. However, with changes to algorithms, and fears over privacy, some may start to decline in popularity.