California Gov. Signs Bill To Allow College Athletes to Make Money Off Image, Sets Up Historic Legal Battle

By  //  September 30, 2019

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bill could reshape amateur sports in the U.S

ABOVE VIDEO: Tim Tebow reignites heated debate on whether college athletes should be paid.

(FOX NEWS) – California Gov. Gavin Newsom on Monday signed a bill into law which will allow college student-athletes in the state to make money from images, names or likenesses.

The historic bill defies NCAA bylaws and likely sets up a legal challenge that could reshape amateur sports in the U.S. The law also bans schools from kicking athletes off the team if they get paid.

The law, which is set to take effect on Jan. 1, 2023, does not apply to community college and bans athletes from accepting endorsement deals that conflict with their schools’ existing contracts.

NCAA President Mark Emmert has spoken out against the bill. He reportedly told athletic directors last week that giving student-athletes the right to capitalize on their name, image and likeness poses an “existential threat” to athletics and the governing body’s business model.

Emmert met with a group of Division 1 athletic directors, CBS Sports reported, discussing the “single biggest issue” in college athletics – the debate over whether student-athletes should be able to make a profit on their name, image and likeness while playing NCAA athletics.

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